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A closer look at the smallest MightyBoys

In an almost endless array of quirky Japanese toys, there was no shortage of attention from the creators of Choro-Q in immortalising the Suzuki MightyBoy as a teeny tiny pocket rocket.

Also known as 'Penny Racers' in other parts of the world, Choro-Q (チョロQ) are tiny toy cars about half the size of a Matchbox car, featuring a spring-wound pullback mechanism that allows them to zoom across any hard surface. There is a slot on the back designed to house a small coin. When inserted, the coin moves the centre of gravity backwards, allowing the car to execute spins and other uncontrolled motions.

Japanese company Takara started producing Choro-Q in 1978 and they became hugely popular during the 1980s as more licensed manufacturers were added to the lineup. The range covered everything from everyday vehicles to various formula race cars. Eventually the Choro-Q brand would go on to produce a successful series of video games and other merchandise.

As technology improved, updates were made that expanded the modern line-up to include remote-controlled models known as Q-Steer. These are fully functional, with left/right and forward/reverse controls and high/low speed settings. More recently, motorised models with collision sensors have been created, which can operate (and race) autonomously!

Amongst the hundreds (or thousands) of vehicles that received the Choro-Q treatment over the decades were many from the Suzuki range, including Cappuccino, Wagon-R, Vitara, Carry, and both on-road and JWRC versions of the Swift.

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Mightyboy toys: Choro Q -
A closer look at the smallest MightyBoys.
by Brayden

30 February 2022

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Moving on to MightyBoys more specifically, there was a surprising range produced for such a niche vehicle, which included a wide variety of colours and themes - even clear and chrome versions.

Curiously, every type was based on a four wheel drive design, which is a bit weird considering a standard MightyBoy is pretty far removed from an off-roader. To be fair, weird is par for the course with many Japanese things, at least by Western standards, and a four wheel drive MightyBoy doesn't require much stretching of the imagination.

Within the MightyBoy range there were two main styles: one was labelled 'Baby 4WD' and featured a roll bar with driving lights, and the other was stickered as 'Big Foot' or 'Wild Sting' with oversized wheels and jacked up stance. Additionally (and not specific to the MightyBoy range) was an accessory known as 'Hyper Dash' which provided a second spring mechanism for an extra boost of speed.

What's the retail on one of those?

Like many Japanese toys, Choro-Q have become quite collectable and prices reflect this. Of the examples I could find at the time of writing this article, prices ranged from around $50 AUD for something in average condition, up into the hundreds for brand new in box (BNIB). Of course that's just the purchase price, you then have to factor in shipping costs and broker's fees, which can make collecting an expensive exercise.

That said, I'm sure there are more than a few MightyBoy owners who won't hesitate pulling the trigger to own a collectible piece of memorabilia. If you're interested in tracking one down, try Yahoo Auctions Japan and online Japanese model/hobby shops using "チョロQ マイティボーイ" as the search term.